Content Curator
Agency FIFTY3 + Cardinal Group Companies
Content Curator
December 2021 - March 2023
As a Content Curator, I developed and executed content strategies for Instagram and Facebook, creating platform-specific content that increased website clicks, boosted onsite event attendance, and strengthened each community’s visual identity on social media.
I managed content calendars for 30 different accounts, including five that received additional strategic support through regular meetings focused on analytics review, ad planning, and content optimization.
In addition, I oversaw daily community engagement and contributed to copywriting and creative direction to enhance the agency’s digital presence. During my tenure, I increased portfolio impressions by 80% and average engagement by 70%, while also training 2–3 team members on industry best practices and internal workflows.