Content Curator

Agency FIFTY3 + Cardinal Group Companies
Content Curator

December 2021 - March 2023

As a Content Curator, I developed and executed content strategies for Instagram and Facebook, creating platform-specific content that increased website clicks, boosted onsite event attendance, and strengthened each community’s visual identity on social media.

I managed content calendars for 30 different accounts, including five that received additional strategic support through regular meetings focused on analytics review, ad planning, and content optimization.

In addition, I oversaw daily community engagement and contributed to copywriting and creative direction to enhance the agency’s digital presence. During my tenure, I increased portfolio impressions by 80% and average engagement by 70%, while also training 2–3 team members on industry best practices and internal workflows.

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